A self trained designer, a professionally trained psychoanalyst, an aesthete with interests in arts and crafts, Nikasha Tawadey made her debut in the Indian fashion industry in 2006 with her eponymous label ‘Nikasha’. She stood out as one of the promising designers, a sentiment echoed internationally with her designs gracing the racks at Selfridges in London and Macys in San Francisco. She was also selected as one of the 5 designer team in September’08 to represent India in New York by Img/Lakme Fashion week and was awarded the “Elle Style Award” in December’ 08 for Contemporary India. While her aesthetic has been labelled as bohemian, vibrant and glam, artistic growth for this young designer has been, but a natural progression. Today she firmly carves her niche with style that is exceedingly refined, distinguishing her forte in structure, texturing of fabrics, colour and ethnic references. Her look today is global with ethnic craft as her mainstay. She now works with a missionary zeal to preserve and recreate traditional arts for a contemporary world.
Nikasha the label, a delightful union of nostalgia with the contemporary: These are clothes for women who demand versatility and longevity from their wardrobes. The signature of the label is its beautiful vintage prints and fabrics in refreshingly glamorous and trendy silhouettes. Her clothes beat the stereotype with an exuberant mix of colour and craft in wonderful fabrics often beaded, printed or embroidered. They convey a prestige of the past, a heritage crafted in an unmistakeable contemporary style. She transforms the mundane mulmul with block prints as the inner lining of outfits layered with sheer silks and goergettes while rajasthani leheriya goes glam as seductive shredded cholis.
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